Displaying items by tag: media trainining tips

There’s a common trap that even seasoned professionals fall into when preparing for a media interview — they try to be someone they’re not. Maybe they put on a more formal tone, use language they’d never say in a normal conversation, or stiffen up because they think they need to sound more “media-friendly.” But here’s the truth: in media, your greatest asset is your authenticity.

At The Presenter Studio, we work with people from all sorts of industries, and the one thing we always come back to is this — you’re at your best when you’re being yourself. The media isn’t looking for perfection. They’re looking for presence. And that comes from being grounded in your own style.

There’s no one-size-fits-all approach to a successful media interview. Some people are high-energy, some are calm and measured. Some lead with humour, others with insight. What matters is that your style feels consistent with who you are and what you stand for. Audiences are incredibly good at picking up on inauthenticity. If you’re forcing a persona, it shows. But when you speak from a place of confidence in your own voice, people lean in and listen.

That doesn’t mean showing up unprepared. In fact, being your natural self often requires more preparation — because you need to find a way to bring out your strengths while adapting to the demands of media. We help our clients understand what makes them compelling, and then we refine that for the camera. Maybe it’s your warmth, your authority, your energy, or your storytelling skills. Whatever it is, we shape that into a style that feels natural and media-ready.

The best interviews are never generic. They’re specific. They feel human. They make the viewer feel like they’re being spoken to, not spoken at. That’s why our Media Training Course doesn’t just focus on messaging and structure — it focuses on helping you present as the best version of you.

If you want to stop performing and start connecting, come and learn how we can help you own your style and visit https://www.presenterstudio.com/business-presenter-training/presentation-skills-training